United - Ticket Crisis?
Today the tabloid press carries an interesting selection of quotes relating to the current season ticket scenario at Old Trafford.
With the 'gold and green` brigade actively encouraging supporters to make their voices heard by not purchasing a season ticket this year, there could be a case made out to suggest that they have succeeded in making a point. Apparently, for the first time in a generation, United have not sold out their season ticket allocation.
With 54,000 season tickets available, a reported 51,800 have been sold prompting the following comments from Duncan Drasdo of the Independent Manchester United Supporters Association,
"We have clearly reached a tipping point in the Glazers` ownership."
"Up until this season, they increased season ticket prices aggressively every year and could get away with it because the loyal fans they forced out were replaced by others still prepared to pay the increased prize. However, this season, despite a ticket price freeze and an unprecedented marketing campaign, there are still thousands of season tickets and hospitality packages unsold."
"The failure to sell out season tickets is very significant as the Glazers depend on an excess of demand over supply to exert control over supporters."
No that could be a valid point. Has the protest scenario finally began to take affect or could the failure to sell out all the season tickets be an indication of the financial / economic problems the country has faced or is in, if you believe the doom and gloom merchants, about to enter again?
United`s David Gill however isn`t too alarmed at the season ticket sale situation, retorting,
"We`ve sold more season tickets than the capacity of most Premier League grounds and our executive seat sales are on track in a different market."
A valid point and the failure to sell out those remaining season tickets also has the added advantage of freeing up more match day tickets for the casual supporter who has driven away from Old Trafford due to changes in circumstances, either domestic or financial. Is that a bad thing?
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